Legal
Last updated: September 21, 2026
This policy explains which cookies and similar technologies the Fallen Media website uses, what they are for, and how to change your choice at any time. It should be read alongside our Privacy Policy.
Cookies are small text files a website stores in your browser. Similar technologies, such as pixels and local storage, work in much the same way, so this policy calls all of them cookies.
These keep the site working and remember your cookie choice. They can’t be switched off.
Google Analytics tells us which pages are visited and how people find the site. We use it to improve the site, not to identify you.
The Meta Pixel and TikTok Pixel let us measure the results of our advertising on those platforms and show relevant ads to people who have visited the site.
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| fm_consent | Fallen Media | Essential. Stores your cookie choice (local storage) | Until cleared |
| _ga, _ga_* | Analytics. Distinguishes visitors and sessions | Up to 2 years | |
| _fbp, _fbc | Meta | Advertising measurement | Up to 90 days |
| _ttp, _tt_enable_cookie | TikTok | Advertising measurement | Up to 13 months |
Embedded videos from YouTube, TikTok and Instagram may set their own cookies when you play them. Those are governed by each platform’s own policy.
Visitors in the UK, EEA and Switzerland are asked before any analytics or advertising cookies are set. Everywhere else, these cookies are on by default and you can switch them off at any time. If your browser sends a Global Privacy Control signal, they stay off until you turn them on. Choosing “Essential only” stops them and removes any that are already stored.
You can also block or delete cookies in your browser settings. Blocking essential cookies may affect how the site works.
If the cookies we use change, we’ll update this page and the date at the top.
Questions about this policy? Email hello@fallenmedia.com.